EVENTS CURRENT

Current Events

October 2nd, 2006 / 9:00 a.m. to 4:00 p.m. (lunch included) - Marketing BootCamp

Location:  Dominelli College "Theory Room", 6354 Beresford, Burnaby BC
Cost: BCCCA members $395, non-members $495.

Click Here to Sign Up

Description:

If you have ever been frustrated by poor marketing results, ineffective expensive advertising, or strategies that fail to deliver students, then joins us and learn how to solve those problems yourself.

This one-day session can give you some key strategies to increase enrollment for the next school year.

At the Education Marketing Boot Camp you get to roll up your sleeves and get down to business, developing and improving your marketing enrollment programs, with guidance from education marketing professionals Shane Sparks and Gregg Meiklejohn.

It’s going to be an intensive day of learning and you are sure to gain lots of valuable information you can use right away.

What you’ll learn at the Boot Camp
You are going to get tons of information, tools, and tips that you can start to use right away. At the end of the day you will leave with the tools to plan your entire marketing year. You’ll learn:

• 10 ways to increase enrollment on a shoestring
• How to double inquiries using your existing advertising budget
• How to work with competitors to build each others businesses
• How to create a stream of referrals at virtually no cost
• The secret to increasing sales 50% or more, without spending a penny on advertising or marketing
• How to position your school as the only choice for a prospective students
• How to increase closing rates;

and more...

But the Boot Camp will not just be about ideas. We also realize ideas are useless unless they can be implemented. We will help you organize your year using our Enrollment Planning Tool to set practical targets for the year. That's why we’ll host a lively question and answer session to address your most pressing questions, review your material, and give you guidance, one-to-one.

You are going to leave feeling energized, excited and full of new ideas for increasing enrollment for your programs and building your business.

Presenters, Gregg Meiklejohn and Shane Sparks, deliver an exciting, fun, learning-filled day. They consistently get rave reviews from past participants. Here’s what educators are saying about the BootCamp: "I had been meaning to send you an email to say thank you for the seminar. I took away many other useful things from the two days. I have created a call checklist for our recruiters and some new phone sheets to encourage them to get into a conversation with their callers. I also started a ranking system for our recruiters based on their appointment setting and registration rates. This has already created some healthy competition amongst them." Cheryl Harrison, Director of Admissions, MC College Group. "What a 'reality check'. What I enjoyed most was the interaction. My biggest insight was the idea of having advisory boards, and creating referral systems." Linda Langlois, Ms. Lorea’s College of Esthetics "I learned that marketing is more about building relationships than just spending money on more advertising." Five out of five for quality of information presented and relevance to my school. Denise Stroude, Rhodes College “You ideas ‘reopened my eyes’ on what we don’t do and what we do wrong. The session was relevant, information I could use now and well worth the fee.” Faron Broehan, Draughons Junior College “I enjoyed the group interaction, activities and sharing of ideas.” Kelley Gadel

The no-risk, you are assured of getting exceptional value, guarantee
At the end of the day, if you are anything less than ecstatic with the value you’ve received, we will give you a full 100% refund on the spot. No hassles, no questions, no gripes. But there’s one string attached. We only ask that to qualify for the guarantee, you participate fully in the workshop.

Fees: $395 for Member Schools; $495 for Non-Member Schools. Credit card payments only. Limited to 25 participants!

Session Date: October 2nd, 2006
Time: 9:00 a.m. to 4:00 p.m.
Location: Dominelli College, 6354 Beresford, Burnaby, BC.

For more information or to Enroll, call Monica Lust – Executive Director BC Career Colleges Association at (604) 463-2583 or click here to sign up online.